Why Teach Financial Literacy to Kids?

It is alarming how little financial literacy is taught at schools and even homes.  According to a Junior Achievement - Jackson Children's Financial Literacy Survey, 33% of children haven't been taught how to get or earn money.  Another survey of 500 elementary school children and parents revealed that 41% of kids had not been taught how to spend money.  There are many more surveys and polls like these that support one fact - children are not getting enough education in financial literacy.  A different set of surveys and polls support another fact - this financial literacy gap results in many children growing up to make poor financial decisions.  Consider this... 2016 credit card data published by a government agency (FDIC) shows that consumers added $50 billion in new debt in the 4th quarter of 2016 alone. 

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About THE Series

This book series is a tool to improve the financial health of children.  The books are meant to start a healthy dialogue about money with kids - a topic that for whatever reason is avoided in most households.

​Adventures in Finance with Bull & Bear is about two friends, Bull and Bear, who share many fun adventures that reinforce positive habits when it comes to money and personal finance like saving, borrowing, investing and more. These books are written to entertain both adults and children while delivering valuable lessons that kids will understand and parents will appreciate.  Also included at the end of each book are fun and educational activities for your kids to enjoy.  

Saving for the Beach, Borrowing for New Bikes, and Investing for the Future are available today at amazon.com. Follow us on Facebook, Twitter or Instagram to get notified when new books are ready for purchase.

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About the Creators

​Media Mentions

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